What My Numbers Said Before I Was Ready to Hear Them
There’s a moment most business owners experience—when you stop and look at your numbers... and they whisper something you weren’t quite ready to admit.
For me (or a composite client), it sounded like this: “You’re busy, but not profitable. You’re admired, but undercharging. You’re growing—but not grounded.”
The Warning Signs
Cashflow that never seems to stick
High revenue, low bank balance
Saying yes to projects that feel off
I ignored it for a while. I thought it was just a busy season. But the numbers don’t lie—and eventually, I had to listen.
The Turning Point
I stripped back my offers. I created a simple profit plan. I said “no” more often. And I learned that being intentional with money made me more magnetic in business.
What You Can Do
Start tracking your real margins—not just revenue
Audit one service and its full cost-to-deliver
Ask: What’s profitable and aligned?
Numbers don’t demand panic. They ask for presence.
If your books are trying to tell you something, listen. Profit is not the end goal—it’s a reflection of alignment. Let’s get you there.
